Hello 

 

Month 8 of the “2 weeks to flatten the curve”…

Today, I enjoyed one of the simple pleasures most men have not experienced (but should) and many have not had the opportunity to have, for 8 months.

A Close Hot Shave

I figured it was time to rid myself of my “Covid” beard and trim a few years off the face. While I received many compliments, not sure the grey hairs were doing it for me…..

While relaxing underneath a hot towel soothing my rough skin, with a warm breath of eucalyptus scent wafting towards me, I greatly enjoyed the brief respite from the ongoing media frenzy of spikes in cases, mandatory mask use and warnings of more stringent lockdowns.

In this state, I  was reminded of the four S’s mantra to success.

Not the Shower, Shave etc of my youth…

But this:

• Some will
• Some won’t
• So what
• Someone’s waiting

What does all this have to do with my visit to the barber and your success in this and any business environment?

Firstly, lest you all think things are doom and gloom – this barbershop just opened its doors in July! In the middle of a pandemic.

And...

I found out about it from a simple ad on the back of my wife’s grocery receipt. Old school can still rule.

Now the ad did not follow the conversion equation well but this story should make a point. The economy is not shut down and people still need goods and services.

The question for you, especially if you run a small business or professional practice, is:

“What are you doing to ensure that the people you want, are doing business with you and not your competition?

“What makes you different and unique – offering so much value that your customers, clients and patients would be utter idiots to go anywhere else?”

In my experience – most of you do not have this.

And if you do not, how are you going to survive this unending pandemic number 1; and 2, grow your business so that you are earning the profits you deserve, to live the life you want?

Introducing: The Small Business Stimulus – Master Class – Thursday, Oct 29.2020

If you own or operate a small business or professional practice and you want to learn how to swiftly raise free cash, increase revenues and profits and do so without spending a dime on sales or marketing, then this event is for you.  

I am the speaker with referral expert, Sonia Dumas.

Our free, live event takes place Thursday, October 29^th.

We'll be going over a list of what to do to find extra cash, increase sales and boost profits.

Importantly, we will teach you why your marketing is not working and how to fixt it. Most importantly, you will leave the presentation with concrete strategies on how to re-engineer your business or practice so it generates the wealth and lifestyle you really want - not just the one you are able to do.

Here’s the registration link: => http://bit.ly/stimulusmasterclass

Together we'll get through this!

Cheers – Hugh
Platinum Business Coach
HughTafel.com

Hugh Tafel works with local business owners and professionals to set-up systems that find & attracts their most qualified & profitable clients, patients & customers; then helps them send trackable offers to these prospects to increase sales and profits.

 He is a certified, platinum marketing coach with Leader Publishing Worldwide, and director of Real Business Mastery; the “The most powerful client attraction program ever created” – an online e-learning system that gives local businesses more skills and knowledge to grow their enterprises than an MBA on steroids.